Context: Inspired by rubber poppers and the natural shape of mushrooms that they formed, I wanted to design an object that was reactive and could be used by people of all ages. Problem: To create a universal toy primarily fabricated from wood. Solution: Mushroom Poppers consist of two parts, a simple conical wooden stem and molded rubber cap. To use, simply invert the cap on these cute little mushrooms and watch them jump! Brand Strategy: Mushroom Poppers scale and material use allow for a low consumer price point that would fit well into the impulse buy category of items, that are normally found by the check out cash register. It’s playful easy function begs people of all ages to pickup and play.